De Graaf Under-Car

De Graaf Franchise

  1. Description

De Graaf Under-Car is a network of fitment centres (35 during 2012) specialising in exhausts, shocks, tow bars, bushbars, rollbars, batteries, tyres, CV- joints, general mechanical repair work, car servicing etc.

De Graaf Under-Car

Established: 1999
Initial Franchise Fee: R12 000 excl. VAT
Set-up Costs: R450 000 – R950 000
Management Fees: ┬áR1250 – R1500
Marketing Fees: Incl
FASA Member: Yes
Johan Visser
+27 (0)12 379 4841

About the Franchise

This company is associated with trusted brand names and is supported by De Graaf Exhaust Systems (since 1959), one of the largest exhaust manufacturers in South Africa.

A variety of other motor related services is also on offer. De GRaaf Under-Car provides franchisees with hands-on training at designated fitment centres, follow-up training if necessary and a set of De Graaf Under-Car signage and menu boards. The difference with the franchise is that it’s structured very lean with low expenditure to benefit the franchisees.

Local marketing and advertising costs are for the franchisees own account. The franchisor concentrates on area and national marketing like radio adverts and print adverts. Reasons to become a franchisee include: Becoming part of a family where all members work together for the good of all, an established and stanardised corporate identity associated with a high level of customer satisfaction, the benefits of group buying, national and regional advertising, being part of a group but retaining your independence while using a well known brand name, a recognised brand name associated with other products and services besides exhaust, a chance to duplicate a successful business blueprint/formula.

The ideal De Graaf Under-Car franchisee is customer-orientated, highly motivated and energetic. They also need to be a team player willing to accept and work within the system and should also have a passion for the under-car fitment industry. The franchisee must be committed to their business, run the business on a fair and ethical basis and adhere to sound financial management. Set up cost includes equipment, stock and building. Monthly management fee varies on number of workstations. An alternative contact number is +27 (0)83 468 3420.